Marketing Analyst
Duration: 9 Months
Pay Rate: $40-76/HR on W2
- Perform research and present insights to guide decision-making across the marketing org, including: prioritization across campaigns, optimization of strategies, and target audiences
- Design experiments to test hypotheses and analysis to measure business impact
- Define, measure and track key marketing metrics over time, occasionally performing deep dives to understand what drives change in metrics
- Translate insights into a cohesive narrative and present technical information to non-technical stakeholders
- Partner with Marketing, Product, Science, and Lines of Business to ensure analyses are robust and primed to have a direct impact on marketing planning
Qualifications:
- Degree (or related work experience) with a focus in analytics, statistics, economics, marketing, or other quantitative fields
- 3+ years’ experience in strategy, research, consulting or marketing at a tech, media or financial services company; marketing or advertising experience is a plus (but not required)
- Proficiency in SQL - able to write structured and efficient queries on large data sets.
- Experience with A/B testing.