Online Content Specialist

Duration: 03 Months

Act as a member of the Marketing function and wider E-commerce team, and proactively contribute to Marketing and E-commerce plans/outputs in order to deliver to the common objectives and goals and secure consistency of content and messaging across channels.

•             Manage content localization process: adjust global material for local adaptation in order to secure local relevance.

•             Continuously optimize the content, editorial process and efficiency, and contribute to the development with insights, recommendations and solutions in the area of content.

•             Based on commercial and identified additional local needs, create new content when necessary and lead content adaptation.

•             Work closely on a daily basis with range, merchandising, SEO (Search Engine Optimisation) and digital performance functions to secure cross-functional alignment in the wider E-commerce team.

•             Coordinate and execute local A/B testing acting in line with guidelines set from Group Digital.

•             Manage digital assets and publish locally relevant content on IKEA digital channels.

•             Responsible for reviewing content assets, identify improvements, create pages and publish in digital channels.

•             Continuously work with and organize digital content assets based on received plans.

•             Actively cooperate with all key stakeholders within commercial and beyond to secure integration, common focus and maximize impact (for example Digital, CFF (Customer Fulfilment), Communications, Sustainability, BNOF (Business Navigation Operations & Finance), People & Culture)

1. Is specific industry experience required?

• Specific industry experience is not required, but is a plus. The industry experience that would be helpful is within the realm of E-Commerce, Web/Online Content Management and/or Web Content Creation.

1. Is this for a specific project?  If so – please provide detail here on what this role will be working on.

• This is not for a specific project, but is to fill a gap for someone that will be on parental leave for the duration of the time. That person works on multiple areas of the site that this resource will need to cover.

1. What are the main 3-5 responsibilities of this resource?

• Partner with stakeholders to create, launch and remove content on various ikea.com pages
• Schedule content to ikea.com and IKEA App in a timely manner
• Contribute and collaborate with internal partners in various workgroups

1. What are the main 3-5 technologies this resource should be proficient in?

• Adobe suite (not required, but a plus)
• Microsoft Office

5.            What are the TOP 5 Critical Skills or Must Haves skills a candidate should have on their resume in order to be considered?

• 1.Good communication skills
• 2. Content management (preferred)
• 3. Content creation
• 4. Writing/Editing
• 5.Marketing knowledge a plus