Marketing Manager, Front Store Seasonal

SGS_JOB_1731

Business Support
 Rhode Island
Advanced proficiency with Microsoft Office

Contract - 06+ Months

Location: Woonsocket, RI (Hybrid). Expertise in business strategy, marketing measurement and reporting methods/tools with knowledge of retail loyalty programs. History of delivering results for Fortune 500 companies, able to work matrixed environment to get programs executed

Job Responsibilities:

  • Support day-to-day management of advertising and marketing communications programs on behalf of our Marketing Strategy partners. Campaigns will include select holidays/ seasons (Valentine's Day, Easter, Summer, Halloween, and Holiday). Campaigns will encompass paid and owned assets including display, SMS, email, digital, direct mail, and social.
  • Build strong relationships throughout Marketing Strategy and internal ad agency, establishing yourself as key resource and partner regarding brief development and project management.
  • Set priorities, stay on top of all deadlines and creative reviews/brief due dates, and assume a leadership role for assigned projects. This includes the development of Go-to-Market plans and seasonal re-caps comprehensively of all marketing launches.
  • Oversee management of master product list and act as liaison with cross-functional partners to ensure detailed information is populated in timely manner
  • Support and assist with various elements of operations across the traditional, digital, and/or social spaces.
  • Serve as an expert of the business, knowing the seasonal merchandise, the target audience and competitive landscape, to support the team and contribute to strategy development.
  • Demonstrate behaviors consistent with Health Heart at Work Behaviors: Put people first; Join forces; Inspire trust; Rise to the challenge; Create simplicity

Skills:

  • 5+ years of marketing work-related experience; retail marketing B2C preferred
  • 2+ years of knowledge and expertise in direct-to-consumer marketing and experience in one or more sub-disciplines (email marketing, direct marketing, digital marketing, marketing communications, advertising, agency management, consulting)
  • Integrated experience across paid and owned channels
  • Understanding of social media platforms, digital environments and experience with production and content development
  • Advanced proficiency with Microsoft Office

Education/Experience:

  • BA/BS degree

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